Stitch Fix: my views as a wardrobe consultant

Oh, Stitch Fix. A brilliant concept. If I could help the MASSES in a way that Stitch Fix claims to be able to, you better believe I'd jump at the opportunity. The idea is great: fill out a few forms, enter your budget, sizing and "style" and you receive a fresh box of clothes "carefully curated" for you.
Well... here I am with four and a half years of experience Styling women of all shapes, ages, sizes and budgets -- over 100 clients across the East Coast -- and I've met just ONE person who has actually benefitted from Stitch Fix. That one person set her "budget" at the highest price point (go figure!)  I've wanted to write about SF for a long time but haven't wanted to come off negative... so I'll just state what I know.

  • I can tell when someone has ordered from Stitch Fix as SOON as I glance at their closet and am able to pick out each SF piece in a matter of moments.
  • Perhaps it is the budget point at which my clients have set their Stitch Fix prices, but the quality of the items is flimsy and unforgiving.
  • The patterns and textures are cheaply printed pieces that do nothing for the body. Also, if you're over 21, let's stop dressing like sorority girls...
  • Items that do have stretch (like pull-on stretchy pants), lose their elasticity within a few washes (even when washed carefully.) Trust me. I've seen it over and over again...
    Client: I don't know what happened to these pants...
    Me: did they come in a Stitch Fix box? 
    Client:  *guilty expression*
  • Because of the billing method that SF uses, you "save" money by keeping more items. So, even if you hate two-thirds of what you received, you may end up keeping all of them to get a lower price point on one or two things that you like. 
  • This means you're stuck with items that someone who has never met you thinks could look good on you and you're keeping them because returning them means you pay more for fewer items. Palm to forehead!!!

But most importantly: the styles do not convey my clients' styles or preferences. I've cleared out so, so, so many SF pieces because of this. Learning who you are as a person is one of the most rewarding parts of my job and it should come as no surprise that interpersonal connection is almost completely lost in the Stitch Fix process. Yes, you get to say what is important to you in terms of fit, but you don't get to convey who you are.  And discovering that piece, that who you are, who you want to be in the world, in your clothes, is what is at the heart of Wardrobes by Lillian Charles.  I encourage you to think long and hard before you jump on a monthly subscription to a shopping service! A personal relationship with someone who wants to see you excel in all areas of your life, starting with the way you present yourself, is far more gratifying.